EverydayThe own range, from £49
Josh
Italian acetate and spring hinges, forty shapes in six colours each, and the same lenses as the designer wall. Most of Whitchurch wears these.
Frames
The wall is in six parts: the own range most of Whitchurch wears, the independent designers, the children's rack, the sunglasses, the sport and safety frames, and the bench at the back where single-vision pairs are glazed in a day. Come in and try them on; no appointment needed.

EverydayJosh
Italian acetate and spring hinges, forty shapes in six colours each, and the same lenses as the designer wall. Most of Whitchurch wears these.
DesignerJosh
Small makers from Denmark, Germany and Japan, from £140. Hand-finished acetate, titanium that weighs nothing, and shapes you will not see on the next table.
ChildrenVal
Bendy, light, with sprung hinges and a strap for the little ones, in colours they pick themselves. Covered in full by the NHS voucher, and replaced free in the first year.
SunJosh
Polarised lenses in your prescription for driving and the beach, from £35 for the lenses in a frame from the wall, or ready-made in the summer rack.
EverydayJosh
Single-vision lenses are cut and fitted at the bench in the back room, so most everyday glasses are ready the same day. Varifocals come from the lab in five working days.
SunVal
Wraparound sports frames with prescription inserts, swimming goggles in your prescription, and safety glasses certified for the workplace. Contact lenses for the sports that will not take a frame.
The fitting
The frame you like is only half of it. Josh measures where your pupils sit in it, how it sits on your nose and ears, and whether its depth will take the lens you need, because a varifocal in a frame that is too shallow does not work however much it cost. Then it is adjusted on the day you collect, and again free whenever it needs it, for the life of the frame.

Forty minutes with the optometrist, the OCT scan included, £35 or free on the NHS if you qualify. Tell us the days that suit and Val confirms a time within the working day. Sudden eye problem? Ring, and you are seen today.